Each year, community members are invited to submit slogans that embody the culture and spirit of our unique alpine town. The Wintersköl committee then selects one slogan to reflect the theme of that year's celebration. The winning submission earns its author two passes to the 2027 Food & Wine Classic in Aspen. This year's contest runs August 31 – September 11, 2026. Keep in mind, this will be the 75th anniversary of Wintersköl! Please fill out the online form below to submit your ideas — thanks for being part of this tradition.
Dec 2025 - "It's Cooler with Ullr"
Dec 2024 - "Rock Your Soul at Wintersköl"
Jan 2024 - "Uniting Ski Bums & Bunnies"
2023 - "Where Would We Rather Be"
2022 - "Positive Altitude"
2021 - "70th Wintersköl - The Snow Must Go On"
2020 - "Legendary Past, Visionary Future"
2019 - "Aspen, Original by Design"
2018 - "Together We Move Mountains"
2017 - "Our Cup Runneth Over"
2016 - "Aged to Perfection"
2015 - "Drop In & Dream"
2014 - "Locally Grown, Internationally Known"
2013 - "Vintage Spirit"
2012 - "Seize the Summit"
2011 - “60 years – A Cut Above the Rest” (60th Anniversary)
2009 - “Powder Days & Stellar Nights”
2008 - “Some Like it Hot!”
2007 - “From Aspen With Love”
2006 - “Winter Fun Since 1951!”
2005 - “Skol – Here’s to the Best!”
2004 - “Un4gettable”
2003 - “Old Sköl, New Sköl,Wintersköl™!”
2002 - “Go for the Gold-It’s Wintersköl!”
2001 - “50 Years of Mountain Magic” (50th Anniversary)
2000 - “Think Globally, Celebrate Locally”
1999 - “Forever Young ‘til the End of Time – Wintersköl ‘99”
1998 - “Celebrate Our Heart & Soul”
1997 - “Legends of Old from Silver to Gold”
1996 - “Around the World from Pole to Pole”
1995 - “Having a Blast…Like Years Past”
1994 - "Winter Pride – Valley Wide”
1993 - “Hoe Down in Snow Town”
1992 - “Anniversaries Old and New Wintersköl ‘92”
1991 - “Cheers to Forty Years” Aspen/Snowmass Wintersköl 40th Anniversary
1990 - “Let the 90’s Roll It’s Wintersköl”
1989 - “Boomtown Then and Boomin’ Again 1889-1989”
1988 - “Ski the Dream”
1987 - “Celebrate the Magic”
1986 - “The Greatest Show on Snow”
1985 - “Catch a Winter Wave”
1984 - “Galaxy of Fun”
1983 - “Aspen Fantasia”
1981 - “Crazy for the Eighties”
1980 - “Toast to Another Century” Wintersköl (Aspen Centennial 1880-1980)
1979 - “Still Mining the Good Times”
1978 - “Silver Mines Golden Times”
1977 - “Still Crazy After All These Years”
1976 - “Silver Skol”
1975 - “Mountain Mecca Madness”
1974 - “Snow Flies on Us, Wintersköl in Aspen”
1973 - “These are the Good Ole Days”
1972 - “Winter Smiles in Wonderland”
1971 - “You’ve Come a Long Way Baby” 1951-1971
1969 - “Aspen is…”
1968 - “Wintersköl has Aspenglow”
1966 - “There is no Aspen”
