Petal it Forward

Welcome to Petal it Forward, a gesture of kindness to give thanks to those who have left a positive impact on our community.

We invite you to visit our pop-up flower cart to pick up a flower and 'petal' it forward to a community member of your choosing - be it a local, a visitor, a business, or a part-time resident. If you've been given a flower, please share it on social media and tag us @AspenCo so we can all watch the gratitude grow!

How ACRA Petals it Forward

Sponsorships

ACRA sponsors two Roaring Fork Outdoor Volunteer days each summer. In addition, ACRA provides Staff with comp time off if they volunteer their personal time to participate in a community project.

ACRA sponsored the Friday Morning Uphill Breakfast at Buttermilk for Winter 2024.

ACRA sponsors the following destination-worthy but locally serving events: Winterskol, X Games, Gay Ski Week, World Cup, FOOD & WINE Classic in Aspen, Ruggerfest, and Raizado.

ACRA sponsored Habitat For Humanity’s Housing Summit working towards valley housing solutions.

ACRA supports ACES Potbelly Perspectives, Roaring Fork Mountain Bike Association, and Aspen Cycling Club with seasonal sponsorships and educational messaging.

Donations

ACRA has committed $25K to the Independence Pass Foundation. $18.80 is donated each time someone selects this organization when they sign the Aspen Pledge.

ACRA has committed $25K to Roaring Fork Outdoor Volunteers. $18.80 is donated each time someone selects this organization when they sign the Aspen Pledge.

Partnerships

ACRA partners with The Good Traveler to offset employee work travel as well as group travel working with ACRA’s sales team, with local nonprofit Wilderness Workshop receiving the funds.

ACRA partners with the Colorado Historic Opera House Circuit to build cultural heritage travel offerings throughout the state of Colorado.

ACRA has partnered with Snowmass Village, Basalt, Carbondale, and Glenwood Springs to create The Roaring Fork + Farm Map which promotes local food champions, visitor experiences, and the regional agricultural heritage from Aspen to Glenwood Springs.

Community

ACRA provides Aspen Airport employees with breakroom snacks and pizza parties in recognition of their hard work greeting our traveling residents and visitors.

ACRA recognizes efforts in social, environmental, and economic sustainability for one business each year with our THRIVE award.

ACRA hires local photographers for all our photography and videography needs.

Sustainability

ACRA took the lead on getting Aspen certified by MountainIdeal.

ACRA has established a partnership with Edge Outdoors in an effort to create safe and welcoming spaces for BIWOC (Black, Indigenous, and Women of Color Gatherings) and other minority groups to feel empowered in mountain destinations.

ACRA has partnered with the City of Aspen to create the Colorado Green Business Network of Aspen through the Colorado Green Business Network.

ACRA is part of the Care for Colorado Coalition.

ACRA partners with Leave No Trace.

Petal it Forward

Gratitude for Aspen's Community

The Aspen Chamber Resort Association started with 8 recipients who we believe represent our values.

Pitkin County Library

The Pitkin County Library offers resources and programs to the Aspen Community including access to materials & technology, programming for all ages with exceptional kids programs, and community meeting space.

DJ Watkins

DJ’s gallery, Fat City, invites the community as a historic hub for hosting discussions, speakers and events that center around the people that make this place special and how we can keep the heart of Aspen alive together.

Karen Teague at the base of Independence Pass

Karin Teague

As the director of the Independence Pass Foundation Karin not only adapts to changes in the environmental ecosystem but also the way the public engages with this precious public land.

Julie Lampton

If you don’t catch Julie Lampton at the front of a crowd dancing to one of the many concerts coming through Aspen, you will find her volunteering for local non-profits. Julie brings positivity and energy to the Aspen community embodying engagement through passion and fun!

Lo Semple

Lo is an engaged citizen, working hard to provide positive perspectives on changes as they occur in Aspen. He’s a local business owner and involved community member seeking clarity and assuming positive intent as he interacts with all those around him.

Aspen Elks Lodge No. 224

The Aspen Elks Lodge provides a place for locals to gather along with volunteer opportunities that support the Aspen Community.

Denali Barron

Denali is Aspen Center for Environmental Studies senior educator and provides educational opportunities for the youth of our entire valley. Her patient and calm demeanor is ideal for teaching kids about the environment and also handling ACES’ resident raptors.