- Personal and other information we collect about you;
- How we use your information;
- How we may share your information with third parties; and
- Your choices regarding the personal information we collect about you.
- Collection of Your Personal Information and Other Information by ACRA
ACRA's mission is to provide you with personalized services and offerings designed to enhance your Aspen experience. To do so effectively, this website facilitates your sending of Personal Information. When you register for or use our Services, we collect Personal Information. By “Personal Information” we mean information that can identify or reasonably be linked to an individual, such as:
- Telephone number;
- Postal address;
- Email address; and
- Information contained in any image, photograph or profile you submit to us.
The provision of any such Personal Information by you is completely voluntary. If you do not wish your Personal Information to be collected, please do not submit it. Please do not send any information that is sensitive or confidential. You may choose not to provide Personal Information, but this may prevent you from receiving certain features of the Services.
We also collect non-Personal Information relating to the Services, that is, information that does not personally identify an individual. When you visit our Services, we may collect information sent to us automatically by your web browser. The non-Personal Information we collect includes how you interact with the Services, information generally collected or “logged” by Internet websites or Internet services when accessed or used by users, and information about your web browser or device accessing or using the Services.
Examples of the non-Personal Information we collect are:
- The pages of our website that you viewed during a visit;
- What information, content or advertisements you view or interact with using the Services;
- Language preferences;
- The city and state in which you are located (but not your precise geographic location);
- Unique identifiers that are not connected and cannot reasonably be connected to your identity;
- Your Internet Protocol (IP) address;
- The identity of your internet service provider;
- The name and version of your operating system;
- The name and version of your web browser;
- The "referring" website from which you initially entered this website; and
- The date and time of your visit.
Information collected by the Services may be collected by us or one of the third parties we utilize in providing the Services (as further described below).
- Cookies and Automatic Information Gathering Technologies
Every time you use the Services (e.g., access a Service webpage, or navigate to a specific location within the Service mobile app), we collect Personal Information and non-Personal Information (discussed above in Section 1) regarding that use. For example, to improve our Services, we collect how, when, and which parts of the Services or their features you use, which social media platforms you connect to the Services, and when, how, and what you post to the social media platforms through the Service app. Also, we may use your device’s unique identifier (UDID) or other unique identifiers to assist us in collecting and analyzing this data.
To assist us in collecting and storing this non-Personal Information, we may employ a variety of technologies, including “cookie” technology, local browser storage, and “web beacons,” “pixels,” or “tags.”. “Cookies” are small pieces of data stored in files on your computer allowing ACRA to track your use of the website as you visit and revisit the website. A web beacon, pixel or tag is a small, usually-transparent image placed on a web page that allows the operator of that image, which may be the operator of the website you visit or a third party, to read or write a Cookie.
We may use third-party service providers that collect information for interest-based advertising purposes (advertisements that are tailored to your likely interests, based on categories in which you have shown an interest). On this website we collect demographic date from Google's Interest-based advertising with Google Analytics. Visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Setting.
- Use of Your Information by ACRA
We do not sell, share or otherwise disclose the Personal Information or other information you provide through the Services. We may use the information we collect to:
- Make disclosures to third parties who perform services on our behalf, such as those who monitor the website and those who assist in preparing mailings;
- Assist us in providing, maintaining, and protecting the Services;
- Set up, maintain, and protect accounts to use the Services;
- Improve our online operations;
- Process transactions;
- Provide customer service;
- Communicate with you, such as provide you with account- or transaction-related communications, or other newsletters, RSS feeds, and/or other communications relating to the Services;
- Send or display offers and other content that is customized to your interests or preferences;
- Perform research and analysis aimed at improving our products and services and developing new products or services; and
- Manage and maintain the systems that provide the Services.
- Disclosure of Your Information
We may disclose your Personal Information to third parties as described below.
We may disclose Personal Information to provide the Services, or when you authorize or instruct us to do so, for example, when you use the Services to submit content or profile information. We may also disclose Personal Information and non-Personal Information to Service Providers. By “Service Providers” we mean companies, agents, contractors, service providers, or others engaged to perform functions on our behalf (such as processing of payments, provision of data storage, hosting of our website, marketing of our products and services, and conducting audits). When we use a Service Provider, we require that the Service Provider use and disclose the Personal Information received from us only to provide their services to us or as required by applicable law.
We reserve the right to use and disclose your Personal Information to third parties when we believe, in good faith and in our sole discretion, that such disclosure is reasonably necessary (a) to enforce or apply the terms and conditions of the Services, including to investigate illegal conduct or violations of the terms and conditions of the Services, (b) to comply with legal or regulatory requirements, an enforceable governmental request, or to assist law enforcement agencies, (c) if we believe in good faith it is required by law or to detect, prevent or otherwise address fraud, security or technical issues, (d) to protect the rights, property or safety of us, our users or other third parties, or (d) to prevent a crime or protect national security.
ACRA may collect, compile, and disclose non-Personal Information, aggregated with information about our other users, to our clients, business partners, merchants, advertisers, investors, potential buyers and other third parties if we deem such collection, compilation or disclosure, in our sole discretion, to have sound business reasons or justifications. Such non-Personal Information may reflect the use of the Services in order to enhance membership services, improve marketing and promotional efforts, analyze ACRA website usage, improve the website's content and layout, generate aggregate reports on trends, interests and behavior and enhance service offerings.
Finally, we reserve the right to transfer information (including your Personal Information) to a third party in the event of a sale, merger, or transfer of all or substantially all of the assets of our organization relating to the Services, or in the unlikely event of a bankruptcy, liquidation, or receivership of our business. We will use commercially reasonable efforts to notify you of such transfer, for example, via email or by posting notice on our website.
- Information Security
We take reasonable information security measures to safeguard your Personal Information you provide through the Services against unauthorized access, modification, or destruction. For example, we utilize Secure Socket Layer (SSL), Transport Layer Security (TLS), or similar encryption technology when sensitive data is transmitted over the Internet, and use firewalls to help prevent external access into our network. While we take reasonable measures to ensure the security of this information, no data transmission over the Internet and no method of data storage can be guaranteed to be 100% secure. Therefore, while we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee the security of the information provided over the internet or stored in our databases. Your transmissions are, therefore, at your own risk.
We restrict access to Personal Information in our possession to our employees, Service Providers, and Online Tool Providers who need to know that information in order to operate, develop, improve or support our Services.
- Links to Social Media and Third-Party Websites
ACRA is not responsible for the privacy or security of any information you provide to a third-party website or the information practices used by any third-party site, including links to any third-party site from the Services. We make no representations, express or implied, concerning the accuracy, privacy, safety, security or the information practices of any third-party site. The inclusion of a link to a third-party site on our Services does not constitute any type of endorsement of the linked site by ACRA. ACRA is not responsible for any loss or damage you may sustain resulting from your use of any third-party website or any information you share with a third-party website. //
- Transparency and Choice; Do Not Track Signals
You may request access to your Personal Information by sending an email to [email protected]. We will try to locate and provide you with your Personal Information and give you the opportunity to correct this data, if it is inaccurate, or to delete it, at your request. But, in either case, we may need to retain it for legal reasons or for legitimate business purposes. You may also remove any content that you post to the Services using the deletion or removal options within the Services. However, we (and you) are not able to control information that you have already shared with other users or made available to third parties through the Services.
If you need further assistance with removing any content you posted through the Services, you can email us at [email protected]. Removal of your posted content may not ensure complete or comprehensive removal from our computer systems.
We ask individual users to identify themselves and the information requested to be accessed, corrected, or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, would be extremely impractical (for instance, requests concerning information residing on backups), or relate to information that is not associated with your Personal Information. In any case, where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort. We may also require you to verify your identity to our satisfaction before providing you with access to Personal Information.
Please be aware that if you request us to delete your Personal Information, you may not be able to continue to use the Services. Also, even if you request that we delete your Personal Information, we may need to retain certain information for a limited period of time to satisfy our legal, audit and/or dispute resolution requirements.
We support the development and implementation of a standard "do not track" browser feature that provides customers with control over the collection and use of information about their web-browsing activities. Once a standardized "do not track" feature is released, we intend to adhere to the browser settings accordingly.
You can opt out of receiving marketing e-mails from us by clicking on the “unsubscribe” link in the e-mails. Please note that it may take up to ten (10) business days for your opt-out request to be processed. Also, even if you opt out of marketing e-mails, we may continue to send you certain account-related e-mails, such as notices about your account and confirmations of transactions you have requested.
- Certain State Residents
- Residents of Nevada
We do not sell your Personal Information. However, you may contact us at [email protected] with questions.
- Visitors From Outside the United States
If you are visiting our website from outside the United States ("U.S."), any information you voluntarily provide via our Services and any technical information from the browser of your computer, tablet or mobile device will be transferred out of your country and into the U.S., where ACRA is located. The laws and protections available to the privacy of your Personal Information in the U.S. may significantly differ from the protections available in your country. Personal Information transferred to the U.S. may be subject to lawful access requests by state and federal authorities in the U.S.
- Residents of Canada
The Services are not intended for users under 18 years of age. We do not knowingly collect Personal Information from users under 18 years of age. We do not authorize users under 18 years of age to use the Services. If you are the parent or guardian and have learned or suspect that your child under the age of 18 has provided us with Personal Information, please contact at [email protected] and provide us with the name and email address that was used and we will promptly delete such information.
- Electronic Newsletters
We offer free, electronic newsletters, updates and e-mail reminders as a service to our registrants, based upon your voluntary subscription. You will only receive an electronic newsletter if you have requested it (opted-in).
- Governing Law
- Changes to this Policy
- Your Questions and Concerns
Aspen Chamber Resort Association
590 N. Mill Street
Aspen, CO 81611
E-mail address: [email protected].
Policy Last Updated: June 7, 2023