Direct response copywriter and Aspen resident Scott Martin has quietly helped direct marketing companies around the world generate tens of millions of dollars in revenue, often out of thin air.
In this “energetic” presentation, Scott reveals what really works in marketing … and the approaches that always fail. It’s a must for everyone who works in marketing and it’s especially crucial for small business owners who are desperate for marketing clarity. Be prepared to have long-held marketing paradigms smashed to bits, for all the right reasons.
